[C19 Biz Booster] Ad fraud 101: Is ad fraud eating your Google Ads Spend?
Thursday, 18th June 2020
WA: 11AM - 12PM AWST
NT: 12:30PM - 1:30PM ACST
QLD: 1PM - 2PM AEST
Ad fraud 101: Is ad fraud eating your Google Ads Spend?
For SMBs, digital advertising is becoming more important than ever. With lockdowns and restrictions stopping a lot of people from interacting with bricks and mortar businesses, getting in front of future customers is hard. Whether you are new to online advertising, experienced, with big or more modest ad spend, fraud stops your ads from reaching as many real people as they should.
We would like to run an Ad Fraud 101 session to help small business owners get the knowledge they need to protect their ads from fraud and improve their advertising return on investment.
Key areas to cover:
• What is ad fraud?
• How does ad fraud impact small and medium businesses?
• What are the signs that you might be paying for ad fraud?
• How can you protect your ad spend from fraud?
about the presenter
Business Station has a pool of talented business advisors who are experts in their respective fields. We have advisors located across WA, QLD and NT in both metro and regional locations offering face to face, online advisory sessions and training options. Our thorough screening process means that our experts are the best in their field and will be able to give you the most up-to-date, relevant advice.
More than just offering advice, our business advisors will teach you the skills you need to be able to enhance your digital capabilities within your business.
Offering advice on small business software, cyber security, websites and selling online and all areas of digital marketing, our team of experts are here to help you learn and grow your business.