Clarify Your Ideal Customer Avatar

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Clarify Your Ideal Customer Avatar

Webinar
Presented by Neda Farzad

Reaching the right audience was the #1 challenge, frustration, or concern of many small business owners!

It's no wonder marketers are having a tough time generating sales with high-converting Facebook and Instagram ads when they are not even reaching the right audience in the first place.

Learn why what you’ve likely been told before about choosing a target market is useless.
Explore a proven methodology for going deeper in your customer research than you’ve ever gone before. Understand why getting to know your customers’ irrational fears and deepest desires is vital for a compassionate, connected and profitable business.

In this webinar, you’ll learn;

• What is an Ideal Customer Avatar is and why do you need it.
• Understanding your customer’s deep fears and desires are essential for running a profitable, big-hearted business.
• How to begin to craft your Ideal Customer Avatar
• Finally, we’re going to walk through a few examples to inspire you to create your own.

about the presenter

Neda has 20 years of extensive experience in business and entrepreneurship, sales and marketing, growth strategy, operations management, project management, team leadership, asset management in Public-Private Partnership contracts, and customer service.

She built and sold 2 businesses of her own and worked with small, medium and large business in industries. In her business journey she have had a lot of successes and experienced a lot of mistakes along the way. This is the reason she’s passionate about helping businesses to make sure they don’t repeat the mistakes other leaders and herself made.

Neda helps businesses with:

  • Marketing and Advertising Strategy (online and off-line)
  • Facebook, Instagram and LinkedIn Advertising
  • Business and Personal Branding
  • Customer Journey Mapping
  • Sales and Marketing Funnel
  • Lead Generation
  • Creating Offers
  • Sales and Conversion process
  • Client Nurture
  • Business and Leadership Coaching
  • Squarespace website design and development

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