[NDS] Lead Generation 101
Learn the Basics of Lead Generation:
- Identifying Your Target Audiences
- Optimising the Landing Page/s
- Deciding on the Marketing Channels - SEO, Ads, Social, Email, Blogs, Webinars, etc.
- Using Content marketing to nurture leads
- We'll also discuss other options such as Lead Generation Ads on Facebook, LinkedIn and Google
about the presenter
Ricky has a background in product marketing and business development, and has been a digital consultant to small business for the last 10+ years. He specialises in digital marketing, SEO and ecommerce platforms such as Shopify or Woocommerce, and enjoys using his unique blend of business, marketing and technical skills to assist his clients become successful online. Ricky is Google Certified, a Shopify Partner and has SEMrush certification in Technical SEO.